Recent posts at Pluggd.in

Have not updated my new posts on Pluggd.in here, so providing the links to some of recent posts at PI: WoMM – The Evergreen Strategy for Free Marketing: “Word of mouth” marketing is an age old concept now and from bigger organizations to start ups, almost everybody wants to take this free marketing path. While…

Dettol goes SEM way!

Have been caught up in other things to update this blog, though have got many insights to share but due to paucity of time, I’ll stick to a short one; will be back with another post soon 🙂 First a small update: Few days back, one of my article came on pluggdin, check out: Twitter…

Challenges in lead generation campaign:

Well, I’ve been doing lots of lead generation campaign for my current organization and for this organization, lead based campaign is more important than acquisition or brand awareness. The service which is being offered requires sort of consultative selling hence its better to get qualified leads which is followed by the internal telesales team. Considering…