Engagement is the KEY!

Hitesh shared this video at a very right time today…with so much of focus on customer engagement in my organization these days surely this video acts as yet another confirmation on the mantra – “It’s not about listening, it’s not about monitoring, it’s about ENGAGING”. Thanks Hitesh for sharing this. More to follow on this…

Twitter launches “suggested users”

Today morning when I logged into my twitter account, I found this new tab “suggested users” in find people section. It has to be a development between yesterday to today as it was not there two days back when I had clicked “find people”. But what is interesting is that there was no formal announcement…

Britney 2.0!

Celebrities using web 2.0 platforms is no new phenomenon now…we have seen lots of examples of Bollywood as well as Hollywood ones. From having their own websites, to blogging, to official presence on networking sites like Facebook and Orkut, celebs are doing it all to reach their audience and establish a direct connect with them.…

Social Networking Sites more popular than Porn Sites???

Well, this news in ET yesterday caught my immediate attention which reads something like this – “Social networking sites are the hottest attraction on the Internet, dethroning pornography and highlighting a major change in how people communicate, according to a Web guru. Bill Tancer, a self-described “data geek”, has analysed information for over 10 million…

Bollywood on Social Media

After Subhash Ghai’s Black & White promo on Facebook, now Yash Raj Films as well as Devagan productions have taken the route of promo through social media for their upcoming films Tashan and U, Me Aur Hum respectively. Both these upcoming films are having their official communities on Facebook, Orkut and Youtube. Their official communities…